[quote=mdk]
You just described journalism! The difference being gaming doesn't mean a thing, in the grand scheme, so people don't feel bad about abusing the system for money. I imagine when most journalists do it they at least feel some moral dilemma the first couple of times.
[/quote]

This is true enough. Hence my ending statement of.

"For a fledgling industry, they have adopted the failings of the old news industry giants very quickly."