I used to go all out with a team of approximately 10 people. We weren't the best, the stories weren't always even good, but they advanced every day for years, and that makes for a lot of stories. Branching, "TBC" that grew into something else, and being one of the folks managing NPCs made it so I have literally hundreds of characters that have since gone unused. That ended not too long before I joined the guild; we drifted, and most simply said they didn't care anymore. While it lasted, though... that was quite the time. Unfortunately, I've since lost my spark. Been having it come and go, yet the coming is somewhat short and the go can flat out kill my ability to do anything "productive" on this site for a week+.