[quote=@Inkarnate]
I've always been pretty decidedly neutral on leaderboards/achievements. I can see the argument for them but I can also see the argument against them. For me [i]personally[/i] I think they can build something to work for but for other it can determine a "play to win" mentality which is one of the things we talked about Arena having that outsiders/newcomers don't like.
[/quote]

PVP and competition is all about playing to win. There is no other way to play and saying otherwise is disingenuous, and if new players cannot understand this basic concept then don't come to the arena or participate in tournaments. 

There is no other reason to play fighting games, card games, compet FPS, or any of it but to win and do your best.