So do you start off as a Mumen Rider and have to happen to actually do some good to kick-start the belief-based powers, or does the company sell you first and just being someone famous-ish suddenly gives you powers, even if the reason for the fame is unrelated to "powers"? That is, if you're completely unaffiliated with hero corps, and are just a famous singer for example, do you get powers then too whether you intended or not?